Faculty & Experts
Dr. Richard van Ostende, DBA
Founder & Director, Institute for China Studies
China economist, business strategist and China expert with extensive experience in investment, finance, market entry and business development.
Faculty & Experts

Areas of Expertise
Where Expertise Meets Insight.
About Richard
From China strategy to investment and business development.
Richard’s career has spanned over twenty years in government, corporate and entrepreneurial roles, giving him an unique perspective on China’s business environment.
He began his China career in finance and international business, and later held senior management roles in Asia-Pacific at foreign invested enterprises in maritime, automotive and advanced manufacturing industries.
He served at the Netherlands Embassy in Beijing, as Chief Representative of the Netherlands Business Support Office in Nanjing, and as Economic Counselor at the Netherlands Enterprise Agency.
About Richard
From China strategy to investment and business development.
Today, Richard combines his academic commitment to education and research through the Institute for China Studies with his professional advisory work through AMC China.
At the Institute for China Studies, he develops executive education and applied research on China’s business, economic, regulatory and institutional environment. Through AMC China, he supports businesses and organizations with market entry, investment, strategy, finance, restructuring and organizational transformation. Together, these roles enable him to bridge academic insight and practical business experience, helping organizations make better-informed decisions in China.
Credentials
Advanced qualifications in business administration, research, economics, and higher education teaching.
Recognition
Recipient of multiple Chinese provincial and municipal honors for contribution to international business, investment promotion and China–Europe relations.
Experience
A Career Across China's Business Environment.
Selected Publications
Books by Richard on China's business environment.
Books
- Van Ostende, R.A. (2021). A Comprehensive Guide to Foreign Investment in China. Uitgeverij Boekscout, The Netherlands.
- Van Ostende, R.A. (2021). A Comprehensive Guide to Individual Income Tax in China. Uitgeverij Boekscout, The Netherlands.
- Van Ostende, R.A. (2020). Accelerating Business Expansion Throughout China via Branch Office Establishment. Uitgeverij Boekscout, The Netherlands.
- Van Ostende, R.A. (2019). Entering the Chinese Market via a Representative Office. Uitgeverij Boekscout, The Netherlands.
- Van Ostende, R.A. (2017). China Secondment: Tax Implications of Cross-border Labour Dispatch. Uitgeverij Boekscout, The Netherlands.
- Van Ostende, R.A. (2017). China CFO: Optimizing Profit Repatriation and Cash Allocation. Uitgeverij Boekscout, The Netherlands.
- Van Ostende, R.A. (2016). China Trademarks. Uitgeverij Boekscout, The Netherlands.
- Van Ostende, R.A. (2015). China Dealmakers. Uitgeverij Boekscout, The Netherlands.
- Van Ostende, R.A. (2015). China HR. Uitgeverij Boekscout, The Netherlands.
- Van Ostende, R.A. (2014). Hong Kong Start-ups. Uitgeverij Boekscout, The Netherlands.
Professional articles
- 250+ articles on China Insights
- Van Ostende, R.A. (2019). China’s new Foreign Investment Law: from Promulgation to Implementation, EURObiz: Periodical of the European Union Chamber of Commerce in China.
- Van Ostende, R.A. (2019). China’s Draft Foreign Investment Law: Foundation for Further Improvement of the Foreign Business Landscape? EURObiz: Periodical of the European Union Chamber of Commerce in China.
Academic articles
- Van Ostende, R.A. (2022). Understanding China’s Foreign Investment Management System and Negative Lists, Monarch Research Paper Series, Vol 1, Issue 1.
Manuscripts
- Van Ostende, R.A. (2019). Doctoral Dissertation. Foreign Direct Investment into China: Determinants of The Strategic Decision-Making Process on Market Entry by Dutch Companies. Monarch Management Review.










