Institute for China Studies

Protecting Your Intellectual Property In China Via Trademarks

E-Learning | Certificate Course

One of the most common and well-known form of intellectual property rights are trademarks. Besides safeguarding its intellectual property, trademarks are considered extremely valuable to companies in terms of how to distinguish themselves from competitors and are to be seen as an integral part of company branding.

In this certificate course the different types of trademarks, its characteristics, the use, and related exclusive rights are discussed. Focus goes out on how to register a new or internationally pre-existing trademarks in China, as well as how to register Chinese trademarks internationally. 

Aimed at strengthening the intellectual property protection of trademarks, to promote a fair business environment, and effectively curb bad faith trademark registration, attention goes out to the latest amendments made to China’s Trademark Law, which include additional provisions to regulate bad faith trademark registration and increase of compensation for infringement of trademark rights. Lastly, China’s national intellectual property strategy is discussed.

How we deliver value

Experienced Professionals

Actionable Knowledge

Official Data Sources

Tailormade Literature

Our programs and courses are designed and taught in close partnership with experienced foreign and China-based industry professionals.

New gained knowledge and insights from our programs, courses and business-oriented publications are directly applicable in business.

Data from official sources is utilized to provide a detailed and accurate view of the latest developments in China’s business environment.

To reflect the latest business developments in China, our programs and courses include tailormade literature and reading materials.  

"To safeguard your business interests, ensuring protection of your intellectual property is imperative when preparing for doing business in China"
Dr. Van Ostende
Founder, Institute for China Studies

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Next: Progress to the Diploma program

Would you like more information about the course and the admission requirements? Then request a free study consultation. Of course, free of charge and without obligation. This way you will learn more about the content of the course, the teaching materials, and the online learning environment.

If you want to expand your knowledge even further, you can continue your studies towards the Diploma program “Strategies for Protecting Intellectual Property when Doing Business in China”. When you are admitted, you can submit an exemption request for the course that you have already obtained, and you will go through the entire program even faster.